Piktochart vs Canva: A Comprehensive Comparison of Online Design Tools
Compare Piktochart vs Canva on features, pricing, and use cases. Piktochart stands out for infographic, report, and presentation workflows with clear plan pricing.
Introduction
Choosing between Piktochart vs Canva comes down to the kind of visual work you do most often.
Piktochart is centered on helping users create professional infographics, reports, presentations, posters, and social media graphics without needing design experience. Canva covers a broader design surface that spans presentations, social media, videos, websites, print products, whiteboards, docs, sheets, and more.
A few numbers immediately clarify the difference on the buyer side. Piktochart’s paid plans start at $14, with a free plan that includes 2 PNG downloads, unlimited visual projects, 50 AI Credits, and 100MB storage. Piktochart Business is $24 and adds unlimited PNG, PDF, and PPT downloads, a Brand Kit, 3000 AI Credits, and 250GB storage. Canva offers Pro, Business, Enterprise, Nonprofits, Education, and Higher education plans, alongside a broader Visual Suite and business-focused feature set.
Product Overview
Piktochart
Piktochart is an intuitive tool for creating professional visuals like infographics, reports, and presentations. It is a web-based visual communication platform designed to help anyone create polished visuals quickly, with templates and customization options that support business communications, educational projects, and marketing materials.
Its product range includes Piktochart Visual, a Video Editor, and an AI Design Generator. Across those areas, Piktochart offers dedicated makers for infographics, banners, brochures, cards, diagrams, flowcharts, flyers, graphs, invitations, maps, pitch decks, posters, presentations, reports, resumes, social media graphics, timelines, and Venn diagrams.
Canva
Canva is a broad online design platform with digital design, print design, image editing, video and audio, AI tools, and business workflows under its Visual Suite. Its product surface includes Sheets, Docs, Whiteboards, Presentations, Social, Photo Editor, Videos, Print, Websites, and PDF Editor.
Canva also extends into print products such as business cards, invitations, flyers, brochures, T-shirts, mugs, stickers, hoodies, labels, and posters. On the AI side, Canva includes tools such as Magic Layers, Canva AI assistant, Canva Code, Magic Resize, Magic Animate, Magic Write, Translate, Magic Insights, and Magic Formulas.
Piktochart vs Canva: Feature Comparison
For buyers comparing everyday design work, Piktochart is more focused on visual communication outputs such as infographics, reports, and presentations. Canva is broader, covering collaborative documents, whiteboards, websites, print, and a wider set of media creation workflows.
| Feature | Piktochart | Canva |
|---|---|---|
| Primary focus | Visual communication tool for infographics, reports, presentations, posters, and social media graphics | Broad online design platform spanning digital design, print design, images, video, websites, docs, sheets, and whiteboards |
| Template-driven creation | All templates and formats included on the Free plan | Templates Marketplace plus design categories across digital and print formats |
| Specialized visual makers | Infographic Maker, Report Maker, Presentation Maker, Poster Maker, Graph Maker, Flowchart Maker, Map Maker, Resume Maker, Timeline Maker | Presentations, Social, Flyers, Brochures, Posters, Business cards, Invitations, Websites, PDF Editor |
| AI creation tools | AI Design Generator with AI infographic, AI presentation maker, AI report generator, AI graph generator, AI image generator, AI poster, AI brochure maker, AI document generator, and more | Canva AI with Magic Layers, Canva AI assistant, Magic Write, Magic Resize, Magic Animate, Translate, Magic Insights, Magic Formulas, AI image generator, AI video generator |
| Video tools | Video Editor, Screen Recorder, Social Media Video Maker, Video Cropper, Video to Text Converter | Video editor, YouTube video editor, video trimmer, online video recorder, MP4 converter, AI video generator, text to speech voiceover, AI music generator, AI voice generator |
| Team and brand features | Business plan includes Brand Kit, unlimited brand color schemes, custom fonts, logos, and branded templates | Brand management, team management, security and SSO, integration apps, and brand templates |
Piktochart vs Canva Pricing
Piktochart is the easier product to price quickly because its plan structure is explicit and tied to concrete output, AI credit, and storage limits. Canva’s plan lineup is broad and includes Pro, Business, Enterprise, Nonprofits, Education, and Higher education options.
| Feature | Piktochart | Canva |
|---|---|---|
| Entry price | Paid plans start at $14 | Pro, Business, Enterprise, Nonprofits, Education, and Higher education plans |
| Free tier | Free plan at $0 | Compare pricing plus multiple plan categories |
| Free plan usage | 2 PNG downloads Unlimited visual projects 50 AI Credits All templates and formats 100MB storage |
Plan comparison available across Pro, Business, Enterprise, Education, and nonprofit options |
| First paid tier | Pro at $14 Unlimited PNG downloads 1000 AI Credits Transparent background downloads 100GB storage |
Pro plan available |
| Business tier | Business at $24 Unlimited PNG, PDF, PPT downloads Brand Kit 3000 AI Credits Branded templates 250GB storage |
Business and Enterprise plans available |
| Education tier | Education at $39.99 | Education and Higher education plans available |
From a pure entry-point perspective, Piktochart starts at $14 and moves to $24 for business-focused branding, export, and collaboration-related capabilities. The free plan is also concrete: 2 PNG downloads, unlimited projects, 50 AI Credits, and 100MB storage give buyers a clear trial path before upgrading.
Usage & User Experience
Piktochart
Piktochart’s positioning is straightforward: create professional visuals quickly without design experience. That makes its user experience especially attractive for teams that need to turn information into polished assets fast, particularly infographics, reports, presentations, posters, and social media graphics.
Its product structure is also very task-oriented. Instead of asking users to begin from a blank creative universe, Piktochart offers direct entry points like infographic maker, report maker, graph maker, timeline maker, and pitch deck creator. For many business and education users, that focused workflow can reduce setup time.
Canva
Canva presents a much wider creative workspace. Users can move across docs, sheets, whiteboards, presentations, social content, video, websites, print design, and PDF editing within one ecosystem.
That breadth is useful for teams that want one platform across many creative and communication formats. Buyers looking for a single environment for content creation, brand management, team management, integrations, and enterprise controls will find Canva oriented toward that larger operational footprint.
Best Use Cases
When Piktochart is the better fit
Piktochart is especially well suited for:
- Infographics and data-rich visual storytelling
- Reports and business communications
- Presentations and pitch decks
- Educational visuals and eLearning assets
- Posters, flyers, graphs, timelines, and diagrams
- Teams that want transparent pricing with defined AI credits, storage, and download limits
It is a strong Canva alternative for users who care more about structured visual communication than a broad all-in-one design suite.
When Canva is the better fit
Canva is a better fit for:
- Teams managing many content types in one platform
- Businesses that need docs, sheets, whiteboards, websites, and print workflows together
- Organizations prioritizing brand management, security and SSO, integration apps, and enterprise onboarding
- Users creating video, audio, social content, websites, and print products alongside standard visual design work
Is Piktochart a Good Canva Alternative?
Yes, especially for buyers whose work centers on infographics, reports, presentations, and other information-first visuals.
Piktochart is a good Canva alternative when the goal is to create polished communication assets quickly through specialized makers and templates rather than operate inside a broader creative suite. Its pricing is also easier to evaluate at a glance: Free at $0, Pro at $14, Business at $24, and Education at $39.99, with clear limits for downloads, AI Credits, and storage.
Canva remains the broader option for organizations that want a larger design and collaboration ecosystem. Piktochart is the sharper option for focused visual communication workflows.
Who Should Choose Which
Choose Piktochart if you want:
- A design tool built around infographics, reports, and presentations
- Faster creation of business and educational visuals
- A platform designed for users without design experience
- Clear pricing tied to downloads, AI credits, and storage
- Specialized makers for charts, maps, timelines, diagrams, and branded reports
Choose Canva if you want:
- A wider design suite covering docs, sheets, whiteboards, websites, and print
- More extensive video and audio creation options
- Business infrastructure such as security and SSO, integrations, and enterprise onboarding
- A single environment for digital, print, and collaborative content creation
Conclusion
In the Piktochart vs Canva decision, the best choice depends on whether you want focus or breadth.
Piktochart is the stronger choice for infographic-led communication, reports, presentations, and fast template-based visual creation for non-designers. Canva is the broader platform for teams that need an expansive design ecosystem spanning documents, whiteboards, websites, print, media, AI, and enterprise workflows.
If your priority is turning information into polished visuals quickly and affordably, try Piktochart at https://piktochart.com.
FAQ
What is the main difference between Piktochart and Canva?
Piktochart is focused on visual communication outputs like infographics, reports, presentations, posters, and social media graphics. Canva covers a wider range of design and content workflows, including docs, sheets, whiteboards, websites, print products, video, and AI tools.
Is Piktochart cheaper than Canva?
Piktochart has clearly defined pricing starting at $14 for Pro and $24 for Business, with a free plan at $0. Canva offers Pro, Business, Enterprise, Nonprofits, Education, and Higher education plans, giving buyers a broader plan structure.
Is Piktochart a good Canva alternative for infographics?
Yes. Piktochart is particularly strong for infographic creation, and it also includes dedicated tools for reports, graphs, timelines, maps, and presentations. That makes it a strong Canva alternative for information-heavy visual content.
Does Piktochart include AI tools?
Yes. Piktochart includes an AI Design Generator and dedicated tools such as AI infographic, AI presentation maker, AI report generator, AI graph generator, AI image generator, AI document generator, and more. Its plans also specify AI credit limits, starting with 50 AI Credits on the free plan.
Which tool is better for teams and brand management?
Both support brand-oriented workflows, but they do so differently. Piktochart Business includes a Brand Kit, unlimited brand color schemes, custom fonts, logos, and branded templates, while Canva includes brand management, team management, security and SSO, integration apps, and brand templates.
Which tool is easier for non-designers?
Piktochart is explicitly positioned around helping users create professional visuals without design experience. Canva also supports template-driven creation, but Piktochart’s more focused workflow can be easier for users whose main tasks are reports, presentations, and infographics.