AI Shopping

Shopify is extending WebMCP to checkout, letting authorized browser-based AI agents update orders and complete purchases across eligible merchant stores.

Amazon blocked Meta’s Muse from shopping on Amazon.com, escalating a wider dispute over how AI agents access retail platforms and customer data.

Whatnot has acquired Shaped to improve real-time recommendations and search, a move aimed at making fast-changing live shopping easier to navigate.

Pinterest has unveiled Ask Pinterest, an experimental conversational AI shopping app designed to explore a more interactive, chat-based approach to product discovery.

Google rolls out AI Mode shopping ads and Direct Offers, enabling purchases from Etsy and Wayfair directly within Gemini chatbot and Search.